Bill Morris: There are no shortcuts to thorough market analysis

There are no shortcuts to thorough market analysis

I came across this short article posted last week:, 12/8/09
Overpriced or under-analyzed?
"Forbes recently came out with a list: Where U.S. homes are most overpriced …. But what does overpriced mean in this instance? I hate to say it, but you may have to actually read the entire article …. Better yet, find a source to help you sort out the information …. Markets change quickly and vary from one place to the next. Your Texas REALTOR® can help you understand pricing trends and effective strategies for selling, purchasing, or leasing in your area, whether your city is supposedly overpriced, underappreciated, or shrouded in hype in our sound-bite driven world.” More:

I couldn't have said it better myself.  This year I have talked to a lot of folks who read an article about heavily discounted foreclosures in California ... or watched "House Hunters" and think they saw a real "bargain" transaction ... or who bought a home in another Texas city at some point in the past for much less than current home prices in Austin ... and for some reason they consider that information valuable. 

Instead, as I have commented many times and in many places:  the value of residential real estate is determined by the market in a specific location at a specific point in time and based on the condition of the specific property.  With the Austin area (or even a narrower market area like "Northwest Austin") values can vary widely.  The only way to get a current, professional market analysis is from a full-time real estate professional who does this every day.

If you're interested in a basic idea about a particular home or neighborhood, feel free to visit  That's a decent starting point, but please don't think that inquiry makes you an expert.  Give me a call.

Bill F. Morris, ABR, CRS, CDPE, e-PRO, MBA
RE/MAX Capital City
Call or Text:       512-785-3345
Toll-Free:           1-800-692-8784, x 162

Your personal referrals are the best measure of my success!

Comment balloon 1 commentBill Morris • December 16 2009 10:01AM


Excellent advice.  The easy availability of information may be adding to the consumer's confusion.  Most of the "real estate information" in the media is much to broad to be of any value to the average buyer or seller looking in a specific locale.

Posted by Pam Simpson, GRI, Broker-Assoc. (Bob Leigh & Assoc., LLC) over 10 years ago